Want to be more successful? Who's your target audience? In this workbook, you'll learn what defines a target audience, how to identify them, and the best ways to reach them.


This workbook is for small business owners who need to clarify their target audience, and develop a marketing strategy to serve them well. It covers 5 key topics: 1) understanding your target audience; 2) what are their needs? 3) how can you serve them? 4) how can you reach your target audience? 5) how should you market to them?


The idea behind this workbook is to help you identify your target audience, successfully market to them, and become a brand they will want to buy from.